Monthly Archives: May 2012

Launch of So.cl from Microsoft – another social media platform?

So.cl - new social media platformAren’t there enough social media platforms?  Microsoft has launched their own social platform in the hope of gaining market share in this ever growing and influential sector.  Question is  – will it catch on?

So.cl is designed for users to share web content, which are from Bing web searches. It’s not a search engine and nor is it a social network but a place to share news and links with your friends. (more…)

Launching a Membership Site on WordPress: Plugins Review

Using WordPress, there are many plugins which will enable you to expand the functionality of the website to grow a community & membership. We have looked and reviewed a few plugins.

Membership Plugins on WordPress

Enabling different level of membership on a site to enable only subscribed members to rad certain content is a great way to build a community. Having some free content is key to hook people in and to convert browsers -> members.

When choosing which plugins to use, a key area to research is the support they provide.  There’s always going to be some glitches (it’s software after all!) but how companies respond and manage their support is key. This plugin is fundamental to your members, and if there are problems, you don’t want to annoy your members!

Upgrading to the paid for plugins is also recommended and if these are fundamental to your business, perhaps looking at the support contracts as well. (more…)

15 Top Tips to Boost Your Facebook Edgerank

Boosting your Facebook Fan Page Edgerank is imperative to ensuring you are maximising the reach of your page.  Creating a content strategy that is ongoing and engaging is the key to this.  BuddyMedia created a great PDF on ideas for content to boost your edgerank. (more…)

On The Web

Your online credibility is an increasingly important way of showcasing your specialised knowledge and expertise which will build your online credibility. As more people engage with the social web differentiating yourself become imperative

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