Monthly Archives: June 2012

Leeds social media expert reaches new markets

A Leeds internet marketing agency has won contracts with two major Yorkshire firms looking to harness the power of social media and update their SEO.

Optimum Exposure will advise Sirius Engineering and HML to review their existing SEO and website content and train staff to gain more valuable and effective exposure.



Growing IoD Yorkshire Social Media

Engaging with members online is a key aspect of maintaining membership levels for any membership organisation. People’s priorities and reasons for joining evolve and membership organisations need to evolve their business model to reflect this.

Having been involved in IoD Yorkshire for the past 5 years as a branch chairman (YDF Chair and then IoD West Yorkshire Branch Chairman), I decided to create and lead a group of IoD members who were interested in setting up an IoD Yorkshire campaign.

The objective of the campaign was to:

  • Increase awareness of the IoD online within the business community
  • Engage with key partners in the region
  • Increase engagement with members online
  • Promote events online to a wider audience
  • Have at the ability to be able to promote events with a shorter lead time


On The Web

Your online credibility is an increasingly important way of showcasing your specialised knowledge and expertise which will build your online credibility. As more people engage with the social web differentiating yourself become imperative

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