Category Archives: News

How Businesses In Yorkshire Are Using Social Media

There’s lots of hype about social media whether it delivers return on investment and is it worth the time.

Using my video blogging skills I’ve spent some time interviewing business leaders, owners and marketing managers across the Yorkshire region to find out how they have used social media to help their business.

I’ve interviewed business from solicitors to social enterprises to apps developers to online communities. The key theme coming through is the entrepreneurial spirit for taking a chance or adapting their businesses to the new technologies. (more…)

Leeds social media expert reaches new markets

A Leeds internet marketing agency has won contracts with two major Yorkshire firms looking to harness the power of social media and update their SEO.

Optimum Exposure will advise Sirius Engineering and HML to review their existing SEO and website content and train staff to gain more valuable and effective exposure.

 

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Moving From Blogger > WordPress

I have been using Blogger for my platform for over 3 years and I have taken the decision to migrate my blog and website over to WordPress.

Over the 3 years I have been using Blogger, Google does not seem to have kept the softeware up to date with developments in Open Source Software.  Wordpress has overtaken Blogger in terms of market share and functionality. Blogger is definitely the poor relation and has been neglected.

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Charlotte Britton – Rebrands to Optimum Exposure

I cannot believe it is a year since I started my company; time sure flies when you’re having fun!

A milestone like this deserves some retrospection and reassessment of goals, strategy and marketing. As part of this honing of the business, I’ve rebranded the business as Optimum Exposure. (more…)

IoD Young Directors Forums – representing tomorrow’s leaders today

Enterprise and the entrepreneurial culture is growing in the UK, and schools, colleges and universities already recognise that they have an important part to play in stimulating an interest in enterprise. We need to build on that platform. Miles Templeman, IoD Director General comments ‘Young Directors are the key to our future economic growth and the IoD is very keen to support and encourage these developing leaders.’ (more…)

The Future of RDAs

In the warm up to the 2010 election campaigns, the future of Regional Development Agencies (RDAs) is becoming a hot issue. If the Conservatives win, the future looks cold for these supposed drivers of economic development and even under a Labour government serious reform and funding cuts seem certain. (more…)

IoD ‘Just Lunch’ Monday 25th January – Reflections

We hosted the first in our series of ‘Just Lunch’ networking events yesterday at 3 Albion Place, 12 – 2pm.

It was a group of members that attended, and for some their first networking event they have attended at the IoD and others it was great to catch up. (more…)

On The Web

Your online credibility is an increasingly important way of showcasing your specialised knowledge and expertise which will build your online credibility. As more people engage with the social web differentiating yourself become imperative

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